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sample-chapter

A Meandering Journey Toward True Purpose

by Peter Korchnak 11.06.2010

Sample chapter by Beatrice Benne, submitted in the Discover and Manifest Purpose section. *** The path toward one’s life purpose rarely follows a straight line. Linear planning lacks effectiveness in the realms of personal destiny and self-realization. Instead, one must learn to listen to what wants to emerge and remain alert to the signs that impinge [...]

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What You Give Defines You

by Peter Korchnak 10.21.2010

Sample chapter by Noland Hoshino, submitted in the Benefit the Community section. *** The title of this chapter is a model worth practicing, both personally and in business. Your value and significance isn’t what you have, but what you give that develops a lasting impression. The fancy car, the designer clothes, and having the latest [...]

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Think Small

by Peter Korchnak 10.06.2010

Sample chapter by Kat Schon, submitted in the Reduce Cost section. *** My partner and I started our business selling used store fixtures in a much smaller space with a much smaller budget and we were the staff. In the beginning, every decision, no matter how small, was important and we were green because it [...]

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Commuting to Work: It’s About the Journey AND the Destination

by Peter Korchnak 09.17.2010

Sample chapter by Caleb Bushner, submitted in the Venture Beyond Green Teams section. *** Myriad studies have demonstrated that a healthy, active employee is a happy, productive employee. After many years of bike and transit commuting I suppose I can attest to this as well as anyone. Portland and its employers have done a great job [...]

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Introduction to “The Portland Bottom Line”

by Peter Korchnak 08.17.2010
Thumbnail image for Introduction to “The Portland Bottom Line”

Introduction to “The Portland Bottom Line” by yours truly, co-edited by Megan Strand. *** Many tout Portland, Oregon as an authority on sustainability: progressive urbanism and land-use; alternative transportation; environmental policy; livability. But what about business? How do local companies measure up on sustainability? What cutting-edge sustainable practices have proven to work in Portland’s small businesses? [...]

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Minimize Meetings, Maximize Technology

by Peter Korchnak 07.22.2010

Sample chapter by Marlynn Schotland, submitted in the Green Your Operations section. *** Like many business owners, I am asked to participate in a large amount of meetings. In my years of working in corporate communications as well as being a serial entrepreneur, I’ve discovered that as much as 90 percent of requested meetings are [...]

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Working Towards Zero Waste

by Peter Korchnak 07.14.2010

Sample chapter by Lindsey Newkirk, submitted in the Measure and Report Impact section. *** Elysium Events manages zero waste programs for events. Through waste reduction, recycling, composting and donations, “zero waste” can be used as a goal to strive for and a mind set for decision-making. Challenge: Portland businesses are required to recycle 50% of [...]

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