by Peter Korchnak
11.22.2010
I’m proud to announce a new collaboration for “The Portland Bottom Line”: In partnership with Eco-Libris, one tree will be planted for every print copy purchased after November 10th. Printing each copy on demand, i.e. printing only copies that get sold, means no waste is generated in the book’s production. The Eco-Libris tree-planting program represents an [...]
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by Peter Korchnak
04.27.2010
These four Portlanders are making “The Portland Bottom Line” happen. Peter Korchnak I am the Project Mastermind. Long ago, I pulled the strings here, but things have now taken a life of their own, as they should. Exploring the intersection of marketing and sustainability, I believe marketing can be a force for good and play [...]
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